What Tokenholders Are Really Voting on in “Aave Will Win”
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At the heart of the debate within Aave is the “Aave Will Win” framework — a proposal that would transition Aave Labs into a DAO-funded operating model. In return, product-level revenues from aave.com and future consumer-facing initiatives would flow directly into the DAO treasury. The proposal also seeks ratification of Aave V4 as the protocol’s long-term technical foundation and outlines the creation of a new foundation to steward the brand.
Some community members have raised concerns about the size of the funding package and the inclusion of 75,000 AAVE tokens, which carry voting power. Thursday’s Snapshot vote serves as an initial offchain sentiment check before any binding onchain proposal is introduced — making it a pivotal moment that could redefine how one of DeFi’s largest protocols structures accountability, funding and governance moving forward.
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75k AAVE with voting power is not a footnote, that’s the headline.
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Revenue to the DAO treasury sounds great — token allocation needs equal scrutiny.
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In DeFi, incentives > slogans every time.