Ferrari Expands Crypto Strategy
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Ferrari is no stranger to digital assets: it began accepting Bitcoin, Ether, and USDC for car purchases in the US in 2023 and later in Europe.
Payments are converted automatically to fiat, so dealers don’t handle crypto directly.
Partnering with fintech firm Conio, Ferrari calls the token a milestone in luxury tokenization, opening new ways for crypto holders to engage with exclusive cars and auctions. -
Interesting