Web3 Game My Neighbour Alice Launches on Chromia Blockchain

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My Neighbor Alice (ALICE), the popular blockchain-based farming and builder game, has officially launched Chapter One: A New Adventure, marking its first full public release after multiple alpha seasons. Native cryptocurrency ALICE also makes it debut on Chromia L1.
My Neighbor Alice launches Chapter One: A New Adventure on Chromia

According to the official statement of My Neighbor Alice, a mainstream GameFi project and decentralized farming game, it launches Chapter One: A New Adventure campaign on the top of Chromia (CHR), a high-performance programmable L1.

🎉 THE DAY WE’VE ALL BEEN WAITING FOR IS HERE! 🏝️

A fully on-chain virtual world built to last with no gas fees!

Today, My Neighbour Alice opens its doors, not just to players, but to penguins too 🐧

🔨 Built on @Chromia
🤝 Joined by @pudgypenguins
💻 Playable on Windows… https://t.co/qTslDXKZQu
— Chromia | Power to the Public (@Chromia) June 17, 2025

The release introduces several key upgrades to the player experience. Users can now play directly in their browser, with no download required.

A new mode also allows users to begin playing immediately without owning tokens or connecting a crypto wallet. Wallets can be created at any time within the game to mint assets or save progress.

Steve Hassenpflug, VP of Games at My Neighbor Alice, explains why this release is a breakthrough for GameFi vertical in 2025:

This launch is more than just a game update. It is a proof point that Web3 can deliver the same seamless experience as Web2: no downloads, no wallets, just pure gameplay. With Chapter One, we are showcasing the future of gaming. Open, accessible, and built for the community.

Chromia’s gasless interaction model further enhances accessibility, enabling players to interact with game features without paying transaction fees. All core game data, including player progress and world state, is stored on-chain using Chromia’s relational architecture.
40,000 Pudgy NFTs airdrop kicks off to celebrate collab

Henrik Hjelte, cofounder of Chromia, invites all cryptocurrency enthusiasts and GameFi rewards farmers to try a new experience on a next-gen blockchain:

This launch is a major milestone, not only for My Neighbor Alice but for Chromia as a platform. It shows how our architecture can power complex, persistent virtual worlds while keeping the experience smooth and user-friendly.

Coinciding with the game launch, the ALICE token has been implemented on Chromia mainnet, enabling native token functionality directly within the game. While ALICE is not required to play, it unlocks additional features and offers deeper engagement with the in-game economy.

The launch also follows a collaboration with Pudgy Penguins, giving NFT holders exclusive in-game features. Each of the 40,000 Pudgy NFTs has been recreated as a fully animated 3D companion, further demonstrating the game’s cross-project appeal.