U.S. Gaming Trends Highlight Reliance on a Core Player Base

[cryptohog]

A Circana Q3 2025 report shows that 63% of U.S. gamers purchase no more than two games per year, with 33% not buying any titles at all. Only 4% of players buy more than one game per month, while 10% purchase one monthly.

The data highlights a growing reliance on a small segment of hyper-enthusiast, price-insensitive players to sustain premium game sales. Many gamers now favor long-running live-service titles or subscription services like Xbox Game Pass, PlayStation Plus, and Netflix Games over buying new releases.

[kelson10]

The U.S. gaming market really depends on loyal core players. Without them, new titles wouldn’t sustain for long.

[Nahid10]

It’s interesting how core gamers keep the entire ecosystem alive while casuals come and go.

[alex10]

U.S. gamers purchase no more than two games per year.