Corporate Strategy Shift: Stablecoins Over Bitcoin
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While Japanese firms previously experimented with Bitcoin as a treasury asset, the trend in 2025 is shifting toward stablecoins for operational efficiency and capital optimization. Stablecoins enable faster, cheaper cross-border transfers and higher returns through DeFi, outperforming traditional low-yield yen deposits. A Deloitte Q2 2025 survey showed that 39% of CFOs value stablecoins for cross-border transactions. -
Makes sense for companies focused on stability. Stablecoins offer less volatility and easier accounting integration.
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Corporates are playing it safe — stablecoins bring predictability while still leveraging blockchain benefits.