Tesla Cuts Features to Lower Costs on Standard Models

[cryptobro]

The new Model 3 and Model Y Standard trim levels take Tesla’s minimalist design to the extreme. Inside, there is no second-row touchscreen, only manually adjustable mirrors and steering wheel, and first-row heated seats only. The sound system has been reduced to seven speakers, the glass roof is removed, and the Model Y no longer features the signature light bar. Tesla executives have described the strategy as a “Game of Thrones but for pennies” approach, focusing on cost reduction over luxury.

[Abdul Khan]

This is classic Tesla strategy — reduce specs to hit price-sensitive markets. It could attract more buyers but risks losing the premium image Tesla built over the years.

[Nahid Hossen]

Smart from a business view. Cutting features helps maintain production efficiency, but let’s hope the driving experience doesn’t suffer too much for new buyers.