💸📊 Affiliate content under pressure
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Freelancer-written product reviews and coupon content had been a rare bright spot for publishers’ digital revenue. But with Google targeting third-party content, many sites are:
Bringing testing and writing in-house (Forbes Vetted, Forbes Advisor).
Cutting outsourced operations like Forbes Marketplace.
Ensuring content signals it’s produced internally.
Industry experts warn this shift could disrupt affiliate revenue streams and reshape how publishers work with freelancers in 2025.
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Publishers pulling reviews in-house shows how much Google’s crackdown is reshaping strategy.