Google Cancels Financial Times Enterprise Subscription Amid Cost Cuts
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Google is ending its enterprise subscription to the Financial Times as part of broader cost-reduction efforts, even while reporting strong Q2 2025 revenue of $96.4B. The move comes amid declining referral traffic to news publishers, fueled by Google’s AI Overviews feature, which reduces click-throughs by up to 69%. Publishers like CNN, Business Insider, and HuffPost have seen significant traffic drops. Analysts warn this could further strain Google’s relationships with media outlets, highlighting ongoing tension between AI tools and traditional content licensing.