Corporate Hodling Isn’t a Strategy — It’s a Missed Opportunity

[etfs]

Digital asset treasuries (DATs) emerged after Strategy made its landmark decision to hold Bitcoin on its balance sheet, creating a treasury now valued at more than $80 billion. Many companies rushed to copy the buy-and-hold model, raising capital simply to accumulate crypto and sit on it, offering shareholders indirect exposure through public markets.

But doing nothing with crypto assets is not treasury management — it’s speculation. Betting solely on price appreciation exposes companies to market drawdowns, regulatory classification risks and FX volatility, while contributing nothing to the health of the ecosystem itself. Individuals can hodl; corporations must justify their existence with strategy, return on investment and long-term value creation.

[mendez]

hodl works for individuals, not sure why companies thought that was enough

[Revenant]

Holding isn’t a strategy for companies.

[The_Walking_Dead]

Treasury needs active management.

[Capybara_Capybara]

Corporates need yield and purpose.