Steam Controller Allegedly Priced at $100 After Review Video Leaks Early

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A YouTube video that appears to have slipped past an embargo has revealed what may be the first full look at Valve's upcoming Steam Controller, along with a price tag of $100. The video, uploaded by channel Techy Talk under the title "Valve did it again - Steam Controller Review," was discovered by Reddit users on April 24 and quickly spread across social media before being taken down. The depth and detail of the review — covering the controller's trackpads, back buttons, TMR joysticks, and back touch sensors — has led many to believe it is a legitimate early upload rather than speculation or fabrication, particularly given that rumors of an imminent official Valve announcement about the Steam Controller have been circulating for weeks. Valve has not confirmed pricing or a release date.

The $100 price point has divided the community. Critics argue it is too steep for a controller that lacks an audio jack, microphone, and trigger-force feedback — features that have become standard at this price range. Supporters counter that the Steam Controller's unique hardware, including its trackpads and touch sensors, justifies the cost and that at half the price of premium competitors it still represents reasonable value. Many fans had pegged $80 as the expected and ideal price point, making the rumored $100 a harder sell. For context, the Switch 2 Pro Controller carries a $90 price tag and the PS5 DualSense sits at $75, meaning the Steam Controller would enter a competitive market as one of the pricier options — a tough position in a hardware landscape where rising costs are already straining consumer budgets.

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A $100 controller with no audio jack, no mic, and no forgiveness from Reddit—bold strategy