Aave Governance in Turmoil: Stakeholders Clash Over Brand Asset Vote

[madmax]

A recent governance vote at Aave has sparked debate among tokenholders and community members. The proposal asks whether AAVE holders should regain control of the protocol’s brand assets, including domains, social handles, and IP rights through a DAO-managed legal entity.

Founder Stani Kulechov pushed the proposal to Snapshot, citing community interest in a decision.

Critics argue the vote was escalated prematurely, bypassing governance norms.

Former CTO Ernesto Boado clarified that the vote was submitted without his consent, calling it “not in ethos” with his original intent.

The episode highlights how timing, escalation, and information flow can influence outcomes in decentralized governance.

[bcd8b07f7c]

Wait so who actually controls the brand right now? this whole thing is kinda hard to follow