LinkedIn Users Test Gender Bias With Viral #WearThePants Experiment
Beyond Blockchain
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Some LinkedIn creators are questioning whether the platform’s new algorithm favors men after women reported sharp engagement drops.
As part of the viral #WearThePants experiment, several women changed their profile gender to male and saw impressions spike — in some cases by more than 200% — fueling debate over potential algorithmic bias.
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User-led experiments like this highlight growing awareness of algorithmic bias.
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Viral tests often force platforms to address issues they might otherwise ignore.