The Business Model Behind the Integration

[etfs]

OpenAI will earn a small fee from merchants when ChatGPT-driven purchases occur. It won’t solve OpenAI’s massive compute costs, but it hints at a future where everyday transactions help fund AI development — especially as AI-assisted online shopping is projected to grow 520% this holiday season.

[Nahid Hossen]

The monetization layer here is actually pretty smart.

[Rimon Khan]

AI partnerships are finally showing real business value.