Freelancers Share What’s Working — From Offline Networking to CRM Systems

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Freelancing no longer has to be a lonely pursuit. Inside the Freelance Cake Community, members are uncovering proven strategies for building thriving solo businesses — and sharing what’s actually working in 2025.

The latest community discussions highlight two key drivers for finding new projects: offline networking and consistent online follow-ups.
Some members report great success from attending in-person events and using direct mail — yes, real letters — to stand out. The biggest mistakes? Targeting too broadly, giving up too soon, and not testing messages.

Others focus on the digital basics: nudging old clients, networking with peers, and staying visible on LinkedIn.

The thread also turned toward organization — with freelancers comparing CRM tools like HubSpot, Moxie, PipeDrive, and Wobaka to track leads and build sales consistency. The consensus?
A reliable system beats any flashy feature.