Freelancers Are the Backbone of UK Creative Industry

[etfs]

With 70% of advertising roles and a growing portion of creative work now freelance, experts say independent workers are no longer a safety net—they are the system.

Jon Williams of The Liberty Guild highlights that agencies often fail to give freelancers respect and support, making government recognition crucial.

The new Freelance Champion is tasked with addressing structural issues, from fair pay to benefits, in the evolving workforce.

[Rimon Khan]

Absolutely true. The UK’s creative ecosystem wouldn’t function without freelancers. They bring diversity, innovation, and speed to every sector.

[alex10]

It’s about time freelancers got credit for being the silent engine of the creative economy. Recognition should translate into rights and fair pay.