Watch-to-Earn Incentives Drive Engagement Further
Crypto Lifestyle
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In a second trial, Hakuhodo introduced a “Watch-to-Earn” feature, rewarding users with points for viewing ads.
The incentive amplified engagement, showing that even modest rewards can significantly influence user behavior when paired with verified identity infrastructure.
Over 3,500 participants across sectors like electronics, travel, food, cosmetics, and education joined the pilot, showing promising scalability for human-verified ad campaigns.
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Attention really becoming the new oil—everyone’s mining it now
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