Q: Why could AI agents disrupt online ads?
AI agents don’t behave like humans browsing the internet. Unlike people, they don’t get distracted by banners or promotions, which means traditional advertising loses its effectiveness when machines are making purchasing decisions instead of users.

Q: What does this mean for the internet economy?
If AI handles shopping and decisions, the current ad-driven model could decline significantly. Instead of monetizing attention, platforms may shift toward transaction-based revenue, where they earn from facilitating purchases rather than displaying ads.